HubSpot CRM vs Freshsales: Which is the Better Choice?

HubSpot CRM and Freshsales are two popular CRM solutions catering to different business needs. While HubSpot offers a solid free plan and extensive marketing features, Freshsales focuses on AI-driven sales capabilities at competitive pricing. Both tools provide unique advantages depending on the specific requirements of your business.

Last updated: 2026-03 • Unbiased, independent comparison
HubSpot CRM
HubSpot CRM
✓ Our Pick

The CRM platform that grows with your business

✅ Free plan
From $15/mo
Try HubSpot CRM Free →
Freshsales
Freshsales

A CRM built for high-velocity sales teams

✅ Free plan
From $9/mo
Try Freshsales Free →

🏆 Our Verdict: HubSpot CRM Wins

HubSpot CRM edges out Freshsales in our evaluation, winning on ease of use, features, integrations. That said, Freshsales remains a strong choice for teams with specific requirements, especially if any of Freshsales's standout features match your primary workflow. We recommend trialing both tools on a real project before committing.

Pros & Cons

HubSpot CRMHubSpot CRM
Strengths
  • Ease of use
  • Feature depth
  • Integrations
  • Customer support
Weaknesses
  • Less focused than Freshsales in some areas
Best for
SMBsMarketing teamsInbound sales
FreshsalesFreshsales
Strengths
  • Pricing value
  • A CRM built for high-velocity sales teams
Weaknesses
  • Ease of use
  • Customer support
Best for
Growing startupsInside sales teamsSMBs wanting Salesforce features at lower cost

Who Should Choose Each Tool?

Choose HubSpot CRM if: you prioritize smbs, marketing teams.

Choose Freshsales if: you need growing startups, inside sales teams.

Detailed Comparison

CategoryHubSpot CRMFreshsalesWinner
ease Of Use
4.6
3.9
HubSpot CRM
pricing
4.2
4.5
Freshsales
features
5.0
4.1
HubSpot CRM
integrations
4.4
4.2
HubSpot CRM
support
4.6
3.8
HubSpot CRM

ease Of Use

HubSpot CRM is known for its intuitive interface, making it easy for users to navigate and use its features. Freshsales, while user-friendly, may require a bit more time to fully taps into its advanced functionalities.

pricing

HubSpot offers a free plan and paid options starting at $15/user/month, but Freshsales provides a more affordable entry point with its Growth plan at $9/user/month. This makes Freshsales a more budget-friendly option for startups and small businesses.

features

HubSpot CRM boasts a comprehensive suite of features, including email marketing and marketing automation, which are crucial for inbound sales. Freshsales, while strong in AI lead scoring and sales sequences, lacks some of the broader marketing tools found in HubSpot.

integrations

HubSpot offers a wide range of integrations with various third-party applications, enhancing its functionality. Freshsales also supports integrations, but its options are not as extensive as those provided by HubSpot.

support

HubSpot provides excellent customer support options, including a knowledge base and community forums. Freshsales offers good support but may not match the depth and responsiveness of HubSpot's resources.

Pricing Comparison

HubSpot CRM Pricing
Free CRMFree
Starter$15/user/mo
Professional$90/user/mo
Enterprise$150/user/mo
Freshsales Pricing
FreeFree
Growth$9/user/mo
Pro$39/user/mo
Enterprise$59/user/mo

Frequently Asked Questions

Does HubSpot CRM offer a free version?

Yes, HubSpot CRM provides a free version that includes basic features suitable for small businesses and startups.

What are the main features of Freshsales?

Freshsales includes features like AI lead scoring, built-in phone and email capabilities, and sales sequences to streamline the sales process.

Which CRM is better for marketing automation?

HubSpot CRM is superior for marketing automation, offering a range of tools to manage campaigns and track engagement effectively.

Can Freshsales integrate with other tools?

Yes, Freshsales supports integrations with various applications, although its selection is not as extensive as HubSpot's.

What is the pricing structure for HubSpot CRM?

HubSpot CRM has a free plan and paid plans starting at $15/user/month for the Starter plan, scaling up to $150/user/month for the Enterprise plan.

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